The NYU CREATE Lab creates games that help improve people’s life. To do that, we need to understand how well our games do what they are designed to do: being fun and helping people. At the same time, it is important for us to ensure that kids and families can enjoy our games without concerns about their privacy and safety.
This brief document explains what kind of data is collected by the games in the EF Suite, which are “All You Can ET”, “Gwakkamolé”, and “CrushStation”. We also explain happens to the data, and what it is used for.
WE DON’T COLLECT SENSITIVE PERSONAL DATA
This is an important issue for us. Our games never share any personal information with any party. In fact, the game doesn’t even have access to any kind of personal data, or data that could be used to directly identify players or device owners.
In particular, the game does not have access to: player name or nickname, player gender, device location, device owner account, phone contacts, phone SMS or other apps contents. We may ask you for your age since that information helps our research, but that alone cannot be used to identify a player.
WE COLLECT GAMEPLAY DATA TO IMPROVE THE GAME
The game collects limited data about player activities within the game. As an example, the data we collect includes, but is not limited to, the following game-related indicators: screens the player visits, levels the player has completed (including score), aliens the player has saved, avocados the player has smashed, and crustaceans the player has saved.
The collected data is processed only internally by ourselves (NYU CREATE Lab), in order to understand the players’ experience in the game, and ultimately improve it, and to conduct scientific research on the data.
All collected data is strictly anonymized: we never get to match playing behavior to player identities, and that is because, as stated before, the game doesn’t collect any kind of personal data.
The collected data also includes the following technical information about the device used by the player: brand, model, operating system and version, and the country where the player is located.
WE USE TECHNOLOGY WHICH COLLECTS TECHNICAL DATA
The game is built using Unity, a game engine that requires access to some technical information about the player’s device in order to work properly: device manufacturer, hardware components, device and network identifiers, user language, etc. The collected technical data is sent to Unity and aggregated in publicly-available statistics. The game has no control over how Unity uses such information.
YOUR DATA, YOUR RIGHTS
Users of the game have the right to request that their data not be used for scientific research.
You can use your right to object to the use of your data for scientific research by selecting "Do not agree" when first using the game. If you have any questions regarding your rights about data, please write an e-mail to firstname.lastname@example.org.